The hottest mold industry is booming in production

In recent years, China's construction, automotive, electronics, assembly, technology and other industries have developed rapidly. The booming production and marketing of the mold industry has become the mainstream, and the development of the mold industry has become the leader of the entire hardware industry. Domestically, the continuous development of large mold demand households such as machinery, automobile and electronic information industry is the biggest boost to the rapid growth of China's mold industry; From an international perspective, on the one hand, China's medium and low-end molds have strong competitiveness, and the proportion of international purchasers purchasing from China has increased year by year. On the other hand, the transfer of mold production from industrialized countries to China has further accelerated. On the whole, the production and demand of China's mold industry were booming in 2012, and continued to operate rapidly

"the rapidly developing automotive industry has provided a broad application market for automotive supplies, and its pulling effect on the automotive mold industry is also obvious." Luo Baihui, Secretary General of the International Mold Association, pointed out at the auto mold exhibition forum that so far, he has successfully designed a series of "trendy products" that "take an unusual path". For those companies that supply large-scale injection molds for the automotive industry, the impact of the plight of the European Automotive market is limited. But there are also worrying signs, such as the decline in production of some auto manufacturers

according to the data of the European Association of automobile manufacturers, the output of newly registered passenger cars in the EU from January to June 2012 was 7131000, a year-on-year decrease of 6.8%. This means that compared with the first half of 2011, the number of cars decreased by nearly 500000. New car registrations in Germany and the UK increased by 0.7% and 2.7% respectively, but the performance of other major markets was sluggish in the first half of this year. In France and Italy, new car registrations fell by 14.4% and 19.7% respectively

the sales volume of first-class auto parts suppliers is considerable

nevertheless, the global sales volume of Faurecia, a first-class auto parts supplier, continues to rise. Faurecia is a leading auto parts group in the world. It is the largest auto parts supplier in France, the second largest in Europe and the ninth largest in the world. The group's total sales in the first half of 2012 increased by 7.5% to € 8.77 billion. Faurecia's success can be attributed to a 29% increase in sales outside Europe, and now its product sales have reached 41%

among other Tier-1 suppliers, johnsoncontrols' three-month sales increased by 2% to 8.41 billion euros as of June 30. Johnson Controls is the world's first thermostat manufacturer and the world's largest independent supplier of automotive components and seats

R? Chling company is a leading world-class manufacturer of automotive plastic parts. The company had a good start in 2012. In the first quarter, the group's sales increased by 4% to 305.7 million euros. R? Georgduffner, President and CEO of chling, said, "our growth curve is still upward, although the momentum is weak. Although the sovereign debt crisis in the euro zone has led to economic slowdown, we are running well."

grammer is a well-known automotive supplier in Germany. The company said that in the first half of 2012, its revenue increased by 6.7% to 573.4 million euros. Grammer's good performance has several factors: first, it provides interior molding business for the high-end car market, second, the sales strength of German customers in China, and third, the compensation of the United States for the weak market in Europe

the leading position of plastic molds in the field of automotive supplies

the mold industry has grown at an annual rate of 20% since 2000. During the "Eleventh Five Year Plan" period, production and marketing boomed, and the output, quality and level were further improved. In particular, the development of automobile manufacturing industry and it manufacturing industry promoted the improvement of mold grade. Sophisticated mold manufacturing equipment provided a guarantee for the improvement of mold technology

"at present, the proportion of plastic molds in the whole mold industry in China is about 30%. With the rapid development of automobiles, household appliances, electronic communications and various kinds of products, we can only survive by raising prices. It is expected that in the future mold market, the proportion of plastic molds in the total mold volume will continue to increase gradually, and the development speed will be faster than other molds." Luo Baihui said that taking the automotive industry as an example, in the production of automobiles, all kinds of functional parts rely on molds. It only takes about 200 interior decoration molds to manufacture an ordinary car, while the large and medium-sized plastic molds required to manufacture bumpers, instrument panels, fuel tanks, steering wheels, etc. from the perspective of the production capacity of the mold industry, the current satisfaction rate is only about 50%

Luo Baihui believes that 4. Main functions and characteristics: with the continuous recovery of the automotive market, the subsidy policy of "trade in" launched by the Chinese government, and the wide application of plastics in the automotive industry, China's plastic molds have developed very rapidly in recent years, and the potential market of Automotive molds is very huge

the breakthrough road of Chinese plastic mold enterprises

"As developed countries have transferred manufacturing industries to China, China's plastic mold industry is facing unprecedented development opportunities. Driven by foreign investment, driven by high technology and driven by the application demand of pillar industries, China's plastic mold has formed a huge industrial chain, from the upstream raw and auxiliary material industry and processing, testing equipment to the downstream machinery, automobiles, motorcycles, home appliances, electronic communications, building materials and other major applications Industry, plastic mold development is full of vitality. " Luo Baihui said that the overall scale of China's plastic mold market will increase by about 13%. By 2015, the output value of plastic molds will reach 142 billion yuan, with an average annual growth rate of about 12%. The export of molds and mold standard parts will increase to about $700million in 2015

the favorable external market environment does not represent the strength of Chinese plastic mold enterprises. In Luo Baihui's view, China can only be called a large plastic mold production country, but not a strong production country. There is still a 10-15 year gap between its products and developed countries, and it is still dominated by medium and low grades

under such an economic situation, how can Chinese mold manufacturing enterprises grasp business opportunities and occupy a place in the international market? Luo Baihui said that for a single enterprise, it is an inevitable trend to take the road of brand building, pay attention to the information construction of the enterprise, pay attention to the development of the international market of the enterprise, and realize the professional production of molds, so as to develop in the direction of large-scale, precision, complexity, efficiency, long-life and multi-function. From the perspective of the overall development trend of plastic molds in China, advantageous enterprises should strengthen the combination, form, effectively drive the rapid development of local or surrounding areas, form a large-scale and high-grade industrial cluster mold City, and constantly highlight the agglomeration effect. Mold industry cluster can promote the construction of plastic abrasive tool industry cluster in China, stimulate the development of upstream and downstream industries of plastic mold, and lay a solid foundation for China's plastic mold to go global

mold is known as the mother of industrial products. All industrial products can be produced in large scale and expanded rapidly without mold. It is known as "magnetic industry" by developed countries such as Europe and the United States. With the continuous expansion of the application of plastics in the automotive industry, the application of plastics instead of steel makes the application of automotive molds more and more widely. Under the background of economic development and the improvement of living standards, the rapid development of China's automobile market can be used for the exhibition of the automobile industry, the rise of China's manufacturing industry, and the increase in employment costs caused by the scarcity of young skilled workers in developed countries will promote the demand "blowout" situation of China's automobile mold industry for a long time

under the situation of strong market demand, it is also the accumulation stage of enterprise transformation and upgrading and the survival of the fittest. How can mold enterprises achieve their own growth and brand value shaping? Luo Baihui, Secretary General of the International Mold Association, believes that only by developing towards a larger, more precise, more complex and faster economy, continuously improving the technical content, continuously shortening the manufacturing cycle, and developing towards informatization, digitization, refinement, high-speed and automation, can we further improve the comprehensive strength and core competitiveness in all aspects, become a trendsetter in the mold industry, and lead China's mold industry, Go to the world market

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